Poorly executed campaigns can damage your company's online reputation and diminish the impact of your message. Sales Engine understands the importance of proper testing and opt-out management to maximize our clients' investment in demand generation services.
Testing is a critical step to ensure the success of campaign efforts and the quality of campaign elements. Sales Engine applies a rigorous testing protocol of outbound campaigns including:
Spam checking support increases the delivery rates of campaigns, resulting in a higher number of engaged prospects. Sales Engine applies best practices in email design and in subject line creation to minimize spam filter impact on campaigns. Every campaign is subject to spam filter testing prior to launch.
Opt out management is essential to protect your company's reputation and its budget. Demand Generation services from Sales Engine include: